The Color Factory NYC Photoshoot

Inspiration, photography tips

My friend Cameisha modeled for The Color Factory for their opening last year, so she asked me if I wanted to go back and take some fun fashion shots! I knew that the pop up was filled with dozens of colorfully painted rooms with awesome activities, so I was super excited to explore with her and shoot some photos.

One of the first rooms we walked in was bright ombre red and orange. There are all these balloons that are blowing around with words and phrases on them (my favorite was “a lot of pizza”). We had fun trying to make the balloons stay still long enough for a quick photo.

Another cool thing about The Color Factory is that all the walls have stripes, rainbows, and colors galore! Literally every hallway, door, room, and corner are covered with colors, murals, and art pieces. It makes the entire experience a prime spot for all photo taking. Of course we had to do a quick outfit change with her fun sequin pants to match the vibrant walls.

My personal favorite room is the Disco room! It’s covered in sequins, a dance floor, neon, and is blasting with music. You feel like you’re in a nightclub of color. Cameisha’s black feather coat and neon pink bodysuit made for the perfect combination.

We went a little crazy and even had Cameisha lay on the disco lit floor for a few shots. People did stare, just a little bit. That’s the only downside of shooting in a public place–you have to be okay causing a bit of a scene. Fashion shoots in public are not for the faint of heart!

The last room is definitely the best–a massive blue ball pit filled with literally thousands of balls to jump in, play with, and of course, take photos with. To get this shot, I had to dive in with her so I could shoot from a little bit of an overhead angle. I highly recommend flash for these types of pictures, because lighting was a little dark. The last thing is to be patient, because there were a lot of people also playing in the ball pit, and the last thing you want in a fashion shot is random strangers in the background.

Overall, we had a blast, and I highly recommend you check out The Color Factory, or maybe The Pint Shop, or the newest pop-up in NYC, Pixinity. Pop-ups are a such a fun way to take unique photos and get creative!

If you like these photos, make sure to have a look at my website and follow me on Instagram! Feel free to drop me an email at gdeimz@gmail.com for any shoot requests, questions, or just to chat! If you’re in the NYC area, let’s grab coffee and talk lenses and shoot locations 🙂

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